brandongresham

Marketing leader. Strategist. Builder.

Brandon
Gresham.

Good strategy starts with people.
I help mission-driven organizations reach more of them.

Explore my work
Red sandstone formations and mountains in Colorado Springs
Rooted in Colorado.Colorado Springs, CO

Currently Senior Director of Marketing
at Focus on the Family

The through line

A meaningful mission.
A practical plan to move it forward.

My work lives at the intersection of strategy, creativity, and data. I connect the big picture to the everyday decisions that help teams do their best work and organizations grow with purpose.

  • Marketing strategy
  • Audience growth
  • Team leadership
  • Marketing technology

Portfolio

Selected work.

Marketing leadership
Focus on
the FamilyHelping families thrive.
Strategy & audience growth

Connecting mission to marketing.

Leading Core Marketing across parenting, marriage, advocacy, faith and culture, and audio.

My contribution

I bring priorities, channel plans, and measurement together so marketing efforts support a shared direction.

  • Lead marketing strategy and cross-functional planning.
  • Translate organizational priorities into awareness and acquisition plans.
  • Connect campaign decisions to audience growth and performance reporting.
Product & subscription marketing
Adventures
in OdysseyA Focus on the Family brand
Audience & subscription growth

Helping a beloved brand grow.

Marketing experience supporting Adventures in Odyssey and its subscription app.

My contribution

As Senior Marketing Manager, my work connected the brand’s storytelling with the marketing behind a subscription product.

  • Supported subscription acquisition and growth.
  • Worked across onboarding and retention.
  • Used performance tracking to inform marketing decisions.
Marketing systems
CHURCH
MEDIA SQUADSupporting the people behind the mission.
CRM & lifecycle automation

Building a more connected journey.

CRM and automation work that connected audience segmentation with lifecycle marketing.

My contribution

My work focused on creating the systems behind a more intentional customer experience.

  • Built CRM and automation workflows in ActiveCampaign.
  • Developed lifecycle segmentation and marketing funnels.
  • Connected audience needs with relevant communications.
Mission-driven growth
Every Home
for ChristA global mission. A personal connection.
Digital marketing & operations

Bringing strategy into the everyday.

Marketing operations, digital audience development, and lead-generation work for a global ministry.

My contribution

I connected day-to-day marketing execution with audience development and performance measurement.

  • Managed marketing operations and external marketing budgets.
  • Supported web traffic growth and lead generation.
  • Used Power BI analytics to support reporting and decisions.

Independent work

Side projects.

Ministry strategy & leadership

FieldNine

A project helping Christian ministry leaders rethink strategy, challenge outdated approaches, and build momentum while staying grounded in their mission.

Explore FieldNine (opens in a new tab)

Colorado wedding photography

Anchor&Vow

A wedding and portrait photography studio I co-founded with my wife, Stacey. As lead photographer, I focus on natural moments and the people and commitment at the heart of the day.

Explore Anchor&Vow (opens in a new tab)

Selected accomplishments

What I’ve
helped build.

A path to audience growth

Connected brand awareness, acquisition, and measurement within mission-driven marketing plans.

Systems that support the journey

Built CRM automation and lifecycle segmentation to make marketing more connected and relevant.

A stronger subscription experience

Contributed to acquisition, onboarding, and retention marketing for Adventures in Odyssey.

Career experience

Where I’ve made
my contribution.

Current role

Focus on the Family

Senior Director of Marketing

Core Marketing leadership, integrated strategy, audience growth, and team development.

Previous experience

Adventures in Odyssey

Senior Marketing Manager · Focus on the Family

Brand and subscription marketing across acquisition, onboarding, and retention.

Previous experience

Church Media Squad

Marketing & lifecycle systems

CRM architecture, automation, segmentation, and marketing funnels.

Previous experience

Every Home for Christ

Marketing operations & digital growth

Day-to-day marketing operations, lead generation, and performance analytics.

Beyond the résumé

A little more
about me.

Colorado Springs, Colorado

Brandon and Stacey Gresham outdoors by a river

I’m a husband, a dad of three, and a marketing leader who believes the work matters because people matter.

I spent much of my childhood in Mexico City. That experience is part of the perspective I bring to life and work: pay attention to people, listen well, and remember that context matters.

My faith shapes the way I approach leadership. I care about clear direction, thoughtful stewardship, and equipping people to do meaningful work.

Education

Samford University

B.A. in Journalism
Minor in Communication Studies

Get in touch

Let’s connect.

[email protected] Connect on LinkedIn (opens in a new tab)

Landscape photo: Ahodges7 / Wikimedia Commons, CC BY-SA 3.0. Cropped for display.